Muesli direct to your door

Came across this little gem today - a company called muesli mixer based out of Melbourne. They allow you to choose and mix your own muesli from 55 ingredients then home deliver to your door. Sure it's a bit on the pricey side (and from what I can tell, they're not the first to market with this concept) but I predict these guys are going to go gang-busters. Why? They've taken a simple idea and created an engaging online ("store") experience making it personal, convenient and fun along the way. They're being talked about a lot on blogs and in-press at the moment so keep an eye out.

Another Reason to Love Lego

Lego is using play to help educate kids about renewable energy.

Is there anything this brand can't do?

I LOVE YOU LEGO!

I. LOVE. UNIQLO.

....for their visual merchandising.
....for their product.
....for being innovative (check out their partnership with Pantone)
....for making their store space, their brand space.
....for creating a brand experience.

....for infusing design + creativity into their product design